Digital Asset Evaluation:

PRESS RELEASE

December 24, 2025

FOR IMMEDIATE RELEASE

José Yero FORECASTS MULTI‑MILLION‑DOLLAR FUTURE VALUE FOR STRATEGIC NFL DIGITAL REAL ESTATE PORTFOLIO AS CHIEFS PREPARE 2031 STADIUM MOVE

Las Vegas, NV — January 28, 2026. José Yero, a leader in strategic digital real estate investment, announces the acquisition of five premium Kansas City Chiefs stadium domain names in preparation for the franchise’s confirmed relocation to a new state‑of‑the‑art stadium in Wyandotte County, Kansas, targeted for the 2031 NFL season. Reuters has reported the relocation is backed by a $3.3B–$4.4B public‑private development deal.

Portfolio Includes:
• kansascitychiefsstadium.com
• chiefsstadium.com
• kansascitystadium.com
• kccstadium.com
• kansascitylegendsstadium.com

These domains secure exact match and geo‑specific .com real estate — the highest authority in search, branding, ticketing, hospitality, and fan engagement and position José Yero’s acquisitions as the future central digital gateway for commercial partners, sponsors, and developers tied to stadium launch and long‑term operational revenue.

NFL TRENDS & MARKET CONTEXT

The NFL’s financial ecosystem is extraordinarily robust:
• The average NFL team valuation is now over $7.1 billion, rising 25 % year‑over‑year, reflecting booming revenue streams from media rights, sponsorships, merchandising, and live events.
• NFL franchises including the Chiefs sit atop global sports entertainment demand, taking advantage of record broadcast and commercial valuations.

This macro strength underscores the long‑term revenue potential of digital real estate aligned with NFL stadium projects and fan engagement assets.

SEARCH TRAFFIC PROJECTIONS & DIGITAL DEMAND

NFL‑related searches are among the highest search volumes in sports, and exact match terms dominate conversion potential.

For example:
• Google search data ranks the Kansas City Chiefs among the top NFL teams for monthly ticket searches — ~8,600 average monthly “Chiefs season ticket” queries alone.
• Official team domain Chiefs.com generates over 1.3 million visits per month, demonstrating massive organic demand tied to brand, tickets, news, and fan interaction.
• Across the NFL ecosystem, global search interest trends show multiple teams routinely achieve millions of monthly search impressions, affirming reasoned traffic forecasts for related domains.

2031 Traffic Projections (Annual, Conservative Estimate)

Asset Forecasted Visits Notes:

  • kansascitychiefsstadium.com - 500K + Fan, ticket, tour interest

  • chiefsstadium.com - 750K + Primary brand + event

  • kansascitystadium.com - 400K + Search + tourism

  • kccstadium.com - 200K + Abbreviation search dominance

  • kansascitylegendsstadium.com - 150K + Legacy + branding

These combined projections exceed 2 M+ annual visits, comparable to emerging regional sports platforms and secondary team hubs, positioning the portfolio for significant monetization.

MONETIZATION SCENARIOS & ROI CHART

José Yero valuation approach models realistic revenue streams across multiple commercial vectors.

Revenue Streams & Annual Monetization Potential

  • Revenue Source Low Estimate and High Estimate Notes Sponsorship Partnerships (digital + venue) $500K - $1.5M

  • Naming rights extensions, official partners Ticketing Referral & Affiliate Fees $400K - $1.2M

  • Fan search conversionPremium Content & Membership $250K - $850K

  • Exclusive content, scheduling, VIP Hospitality & Local Tourism Partners $300K - $1.0M

  • Hotels, tours, experiences Merchandise / Licensing $200K - $800K

  • Brand collaborations Total Estimated Revenue $1.65M - $5.35M Annual potential

2031 ROI Case Study (Cumulative 5‑Year Projection)

  • Metric Scenario Total Revenue (5 yrs) $5.25M – $26.75M

  • Total Portfolio Value Appreciation $7.9M – $18.5M Estimated ROI3× – 7×+

This forecast incorporates conservative fan usage models and high‑intent monetization pathways. Domains tied to major sports assets often see exponential value growth as facility construction starts, marketing ramps, and fan engagement peaks years before opening.

COMPARABLE DOMAIN SALES IN SPORTS

Domain value comps reinforce this strategy:
• Official NFL franchise domains (e.g., patriots.com, vikings.com, raiders.com) consistently rank among the most valuable non‑generic sports domains in the U.S., due to brand authority and fan traffic.
• Sports category domain sales data shows elite sports brand names retain persistent high valuations, driven by global fanbases and strong commercial monetization (media, merchandise, sponsorship).

Though few team domains have been publicly resold at scale, their ongoing traffic, merchandise sales, and integrated online commerce underscore why similar strategic holdings can command multi‑million valuations over time.

SEO & STRATEGIC DIGITAL ADVANTAGE

Exact Match Domain (EMD) Performance:
• EMDs historically deliver top organic rankings for high‑value search terms when paired with authoritative content and structured SEO.
• Early registration allows José Yero to accumulate domain authority ahead of public narrative spikes, dominating keywords like Chiefs stadium, Kansas City stadium events, and Chiefs tickets.

This places José Yero’s portfolio in the prime position to capture:
Ticket sales conversions or Profitable Traffic
Premium seating & PSL engagement or Profitable Traffic
Tourism and travel bookings or Profitable Traffic
Sponsorship landing pages or Profitable Traffic
Event calendaring and logistics hubs

WHY DECISION‑MAKERS MUST ACT NOW

This digital property is not merely a speculative holding; it’s strategic digital land rights in one of the most lucrative entertainment ecosystems on the planet: the NFL.

In an era where digital presence drives fan behavior, sponsorship revenue, and media engagement, control of these domains means:

✅ Brand protection before public announcements
✅ Early SEO dominance ahead of fan search spikes
✅ Monetization leverage across ticketing & partnerships
✅ Competitive advantage against third‑party speculators
✅ Official alignment with stadium marketing and economic development

OPPORTUNITY FOR PARTNERSHIPS & EARLY ENGAGEMENT

José Yero invites strategic discussions and purchase inquires from:
NFL franchise commercial teams
National sponsors & content partners
Tourism authorities & economic development boards
Venue hospitality, ticketing, tech platforms and private investors

The 2031 forecast valuation of $3.9M–$9.6M+ isn’t just theoretical, it’s anchored in real search demand, monetization pathways, and economic scale tied to the Chiefs relocation.