Digital Asset Evaluation:
PRESS RELEASE
December 24, 2025
FOR IMMEDIATE RELEASE
José Yero FORECASTS MULTI‑MILLION‑DOLLAR FUTURE VALUE FOR STRATEGIC NFL DIGITAL REAL ESTATE PORTFOLIO AS CHIEFS PREPARE 2031 STADIUM MOVE
Las Vegas, NV — January 28, 2026. José Yero, a leader in strategic digital real estate investment, announces the acquisition of five premium Kansas City Chiefs stadium domain names in preparation for the franchise’s confirmed relocation to a new state‑of‑the‑art stadium in Wyandotte County, Kansas, targeted for the 2031 NFL season. Reuters has reported the relocation is backed by a $3.3B–$4.4B public‑private development deal.
Portfolio Includes:
• kansascitychiefsstadium.com
• chiefsstadium.com
• kansascitystadium.com
• kccstadium.com
• kansascitylegendsstadium.com
These domains secure exact match and geo‑specific .com real estate — the highest authority in search, branding, ticketing, hospitality, and fan engagement and position José Yero’s acquisitions as the future central digital gateway for commercial partners, sponsors, and developers tied to stadium launch and long‑term operational revenue.
NFL TRENDS & MARKET CONTEXT
The NFL’s financial ecosystem is extraordinarily robust:
• The average NFL team valuation is now over $7.1 billion, rising 25 % year‑over‑year, reflecting booming revenue streams from media rights, sponsorships, merchandising, and live events.
• NFL franchises including the Chiefs sit atop global sports entertainment demand, taking advantage of record broadcast and commercial valuations.
This macro strength underscores the long‑term revenue potential of digital real estate aligned with NFL stadium projects and fan engagement assets.
SEARCH TRAFFIC PROJECTIONS & DIGITAL DEMAND
NFL‑related searches are among the highest search volumes in sports, and exact match terms dominate conversion potential.
For example:
• Google search data ranks the Kansas City Chiefs among the top NFL teams for monthly ticket searches — ~8,600 average monthly “Chiefs season ticket” queries alone.
• Official team domain Chiefs.com generates over 1.3 million visits per month, demonstrating massive organic demand tied to brand, tickets, news, and fan interaction.
• Across the NFL ecosystem, global search interest trends show multiple teams routinely achieve millions of monthly search impressions, affirming reasoned traffic forecasts for related domains.
2031 Traffic Projections (Annual, Conservative Estimate)
Asset Forecasted Visits Notes:
kansascitychiefsstadium.com - 500K + Fan, ticket, tour interest
chiefsstadium.com - 750K + Primary brand + event
kansascitystadium.com - 400K + Search + tourism
kccstadium.com - 200K + Abbreviation search dominance
kansascitylegendsstadium.com - 150K + Legacy + branding
These combined projections exceed 2 M+ annual visits, comparable to emerging regional sports platforms and secondary team hubs, positioning the portfolio for significant monetization.
MONETIZATION SCENARIOS & ROI CHART
José Yero valuation approach models realistic revenue streams across multiple commercial vectors.
Revenue Streams & Annual Monetization Potential
Revenue Source Low Estimate and High Estimate Notes Sponsorship Partnerships (digital + venue) $500K - $1.5M
Naming rights extensions, official partners Ticketing Referral & Affiliate Fees $400K - $1.2M
Fan search conversionPremium Content & Membership $250K - $850K
Exclusive content, scheduling, VIP Hospitality & Local Tourism Partners $300K - $1.0M
Hotels, tours, experiences Merchandise / Licensing $200K - $800K
Brand collaborations Total Estimated Revenue $1.65M - $5.35M Annual potential
2031 ROI Case Study (Cumulative 5‑Year Projection)
Metric Scenario Total Revenue (5 yrs) $5.25M – $26.75M
Total Portfolio Value Appreciation $7.9M – $18.5M Estimated ROI3× – 7×+
This forecast incorporates conservative fan usage models and high‑intent monetization pathways. Domains tied to major sports assets often see exponential value growth as facility construction starts, marketing ramps, and fan engagement peaks years before opening.
COMPARABLE DOMAIN SALES IN SPORTS
Domain value comps reinforce this strategy:
• Official NFL franchise domains (e.g., patriots.com, vikings.com, raiders.com) consistently rank among the most valuable non‑generic sports domains in the U.S., due to brand authority and fan traffic.
• Sports category domain sales data shows elite sports brand names retain persistent high valuations, driven by global fanbases and strong commercial monetization (media, merchandise, sponsorship).
Though few team domains have been publicly resold at scale, their ongoing traffic, merchandise sales, and integrated online commerce underscore why similar strategic holdings can command multi‑million valuations over time.
SEO & STRATEGIC DIGITAL ADVANTAGE
Exact Match Domain (EMD) Performance:
• EMDs historically deliver top organic rankings for high‑value search terms when paired with authoritative content and structured SEO.
• Early registration allows José Yero to accumulate domain authority ahead of public narrative spikes, dominating keywords like Chiefs stadium, Kansas City stadium events, and Chiefs tickets.
This places José Yero’s portfolio in the prime position to capture:
• Ticket sales conversions or Profitable Traffic
• Premium seating & PSL engagement or Profitable Traffic
• Tourism and travel bookings or Profitable Traffic
• Sponsorship landing pages or Profitable Traffic
• Event calendaring and logistics hubs
WHY DECISION‑MAKERS MUST ACT NOW
This digital property is not merely a speculative holding; it’s strategic digital land rights in one of the most lucrative entertainment ecosystems on the planet: the NFL.
In an era where digital presence drives fan behavior, sponsorship revenue, and media engagement, control of these domains means:
✅ Brand protection before public announcements
✅ Early SEO dominance ahead of fan search spikes
✅ Monetization leverage across ticketing & partnerships
✅ Competitive advantage against third‑party speculators
✅ Official alignment with stadium marketing and economic development
OPPORTUNITY FOR PARTNERSHIPS & EARLY ENGAGEMENT
José Yero invites strategic discussions and purchase inquires from:
• NFL franchise commercial teams
• National sponsors & content partners
• Tourism authorities & economic development boards
• Venue hospitality, ticketing, tech platforms and private investors
The 2031 forecast valuation of $3.9M–$9.6M+ isn’t just theoretical, it’s anchored in real search demand, monetization pathways, and economic scale tied to the Chiefs relocation.